Digital Audio Contents and Technologies for SBCC
Health and nutrition education programmes tend to engage women, because of their perceived traditional roles as primary care givers. Yet, 500 million women worldwide are illiterate. There is a strong need for a robust and scalable approach which does not rely on the written word to provide knowledge to marginalized populations. Audiopedia is tackling this challenge.
Audiopedia is a global online project combining relevant and localized Social and Behavior Change Communication (SBCC) audio contents with easily usable hard- and software. The web site Audiopedia.io was designed to provide access to open knowledge to both CBOs/NGOs and individuals. CBOs/NGOs can benefit by using it as part of their SBCC strategy, as it enables them to search, download, embed and share audio files in several languages.
Audiopedia does also provide several technological solutions to make contents accessible to both literate and illiterate audiences. Solar powered audio players have been used to provide health education in several projects in East and Western Africa. Mobile web applications in combination with adhoc Wifi networks can stream Audiopedia contents without the need of any internet connection and independently from the electric grid.
Audiopedia was designed as an open ecosystem, allowing CBOs and NGOs to include their own audio contents, which can be communicated using QR codes or Audiopedia's own link shortening service "mp3.fyi". The goal of Audiopedia is to promote and ease the use of digital audio in SBCC campaigns by providing a coherent infrastructure of contents, technologies and case studies. The community platform Audiopedia.org reflects this claim.
Audiopedia.IO is a mobile-friendly website providing expert health education and life skills for women using audio. CBOs/NGOs can benefit by using Audiopedia.io as part of their SBCC strategy, as it enables them to search, download, embed and share audio files. By the end of 2019 approximately 5.000 audio clips with a total runtime of 150 hours will be available in 11 languages.
Audiopedia.IO was also optimized for search-engines, thus making contents easy to find. As a result, more than 15.000 women per month are directly accessing Audiopedia to answer pressing health questions.
In order to make the contents as accessible as possible, Audiopedia comes with its own url shortener. CBOs/NGOs can upload their own audio content in order to provide it using short URLs or QR codes.
In the future, Audiopedia aims to further enhance accessibility to its SBCC contents using voice user interfaces and programmable voice calls. All software developments will be open sourced, contents are usable under a Creative Commons license.